Law Firm Content Marketing

 

Legal content writing that effectively generates qualified leads

Heidi Turner has been writing for our law firm’s website for more than three years now. No matter what we throw at her, she is able to thoroughly research the topic, understand the issues and put together a comprehensive article that employs our SEO best practices.

 

Our requests run the gamut from transportation cases to mass tort cases and she easily handles it all. We really appreciate it when she can get something done (an emergency) the same day we request it.

 

She is an excellent content writer.

Robin McCall

Senior Director, Marketing & Public Relations

Baum Hedland Aristei & Goldman

Heidi is a consummate professional not only as a journalist, but also as a team player. She has a tremendous capacity to take any subject, topic or idea--no matter how out of her "comfort range"--and work with minimal guidance to create a story that engages the reader while ensuring the salient points are conveyed. Heidi has consistently stepped up to the plate to take on assignments on tight deadlines and her pro-active approach and can-do attitude make working with her a complete pleasure.

 

Nancy Matthews,

Online Legal Media

I had the great pleasure of working with Heidi during my tenure as Legal Editor/Content Manager with LawyersAndSettlements.com. I distinctly remember the first time I edited one of Heidi's articles. What struck me immediately was the fluidity of her writing style. In fact, I likened it to a "stroke of velvet." Heidi brought the highest level of integrity to her articles and interviews. All were meticulously researched and fact-checked. Additionally, she was a superb colleague and a wonderful support during periods of heavy workload. Heidi is the consummate professional and an invaluable asset to any organization.

Martha Arnold

Editor, Lawyers and Settlements

Interested in learning more about our law firm marketing services?

Looking for ways to build relationships with potential clients so they think of you when they need a lawyer? I write compelling law firm websites that establish you as an authority and develop trust with your clients.  

 

Investigating potential claims related to a class action lawsuit? I develop content with a quick turnaround, so you can be among the first law firms sharing information about a defective drug or medical device. 

Need to get news out about a recent court victory or lawsuit filing? My legal content marketing services include news releases, FAQs and media kits that get your law firm the attention it needs. 

Is your law firm website content pulling clients in or pushing them away? 

 

Your law firm's website is often your first contact with potential clients. Typically, people don't search for law firms until they need legal advice. That means you need engaging, dynamic, authoritative content that highlights your firm's expertise, knowledge and skills in investigating and litigating claims. It also means there's an opportunity to establish yourself as an expert. 

 

You need a website that convinces viewers you are the best law firm to represent them. 

 

Corporate Writers works with you to determine your law firm's needs, the audience it needs to attract and the best means of doing so. I provide law firm content marketing that includes website content, press releases and ghost-written articles to establish your firm's credibility, build relationships and generate more leads. I work with SEO experts to ensure your law firm ranks high in search engines, so people easily find your website. Once visitors find your website, my compelling legal content marketing generates solid leads for your firm. 

Your speciality is the law. My specialty is providing you with superior legal writing that gets you the high-value leads you need. 

I have provided law firm and legal marketing services for clients in the United States and Canada since 2006 and am an expert in legal writing and legal marketing. 

 

Among the legal issues I have covered:

  • Mass torts

  • Multidistrict litigations

  • Personal injury

  • Medical malpractice

  • Pharmaceutical injuries

  • Workers compensation

  • Medical device injuries

  • Transportation injuries

  • Aviation litigation

  • Wrongful death

  • Employment law

  • Product liability

  • Bad faith insurance

 

 

 

 

I have interviewed attorneys, managing partners, safety experts, plaintiffs, and potential claimants, and have extensive experience researching the Federal Aviation Administration, the National Transportation Safety Board, the Federal Drug Administration and other national bodies to report on various laws, safety warnings, and analyses. 

Whether you're a large, national law firm with offices across the country and a vast number of practice areas or a local, boutique firm, I work with you to develop the content you need to attract clients.

 

I also work with your in-house communications departments to provide supplementary material or complete your special legal communications projects on an as-needed basis.

 

Corporate Writers provides the following legal writing, content marketing and communications services:  

Landing pages

Campaign pages

Law firm information

Attorney bios

News articles

Blog posts

Ghostwritten articles

Press releases

Long-form articles

Media kits

Interviews

Legal FAQs